Last updated: 28 September 2026
1.1 These General Terms and Conditions govern the use of the “RavenBI” service on the basis of contracts concluded between RavenBI as provider and customers having their registered office or habitual residence in Germany, Austria, Switzerland, Romania, United Kingdom, France, Spain, Italy or United States.
1.2 RavenBI offers the service exclusively to professionals, i.e. natural or legal persons or partnerships with legal capacity acting in the exercise of their trade or self‑employed professional activity when concluding the contract. This notion corresponds to that of “profesionist” under Article 3 of the Romanian Civil Code and, economically, to that of “Unternehmer” under section 14 of the German Civil Code (BGB); that correspondence does not affect the choice of law in Section 16. The platform, the ordering process and the contract models offered are designed solely for business users. Ordering via the order channels made available by RavenBI is not intended for consumers.
1.3 The structure and design of the service offering are clearly geared towards business customers, in particular through the option of intra-Community reverse charge invoicing (which is only available in B2B constellations) where a valid VAT ID is provided, the account being maintained at organisation level (including, inter alia, company name, address, country, website, company type and number of employees) and licensing based on user seats and markets. No separate ordering channel is provided for consumers.
1.4 If a natural person concludes a contract via the ordering channels provided by RavenBI, the contract is, by design, always concluded with reference to a business or professional activity. RavenBI does not enter into contracts with consumers.
1.5 When opening an account, the Customer declares that it concludes the contract in the name of and for a trade or professional activity, and that it is not acting for personal, family or household purposes. If, contrary to that declaration, it emerges that a user concluded the contract as a consumer, RavenBI may either (i) adapt the contractual relationship to the applicable consumer protection regime, or (ii) terminate the contract with effect for the future, after discharging its statutory obligations towards the consumer. The protection afforded to a consumer by mandatory rules of their state of residence is not affected by the choice of law in Section 16.
2.1 The “RavenBI” service is a web-based software-as-a-service solution for competitive market monitoring in the nutritional supplements sector. The subject-matter of our performance is the provision of access to the platform and the display and analysis of data on the platform as described in the following paragraphs.
2.2 RavenBI first presents publicly accessible advertising and offer content of third parties in a structured form (“Observation Data”). This includes in particular advertising creatives (e.g. image and video materials), publicly accessible landing and product pages and the information found there on prices, offers, ingredients and other product characteristics. Our performance with regard to Observation Data consists in the technically as-faithful-as-possible collection, allocation and display of these external contents on the platform. Any subsequent changes or deletions of the original content by the respective provider will only be reflected in RavenBI insofar as such changes become detectable in the course of renewed collection or updating.
2.3 In addition, RavenBI generates its own, independently developed and calculated data layers (“RavenBI Data”). These include in particular estimates of advertising spend, performance and relevance scores, AI-based ratings and classifications, internal categorizations and taxonomies (including a taxonomic allocation of ingredients), trend and signal systems as well as comparable analytical or statistical derivations. Such RavenBI Data are based on models, heuristics and parameters defined by us and represent our analysis and interpretation.
2.4 For Observation Data our performance obligation consists of displaying these contents on the platform, within the contractually agreed scope of functions, as captured by our systems. For RavenBI Data we owe the generation of such evaluations in accordance with the then-current techniques used by us and the mode of operation of the platform as described at the time of contract conclusion. A particular market development, a particular economic impact or a particular decision of the customer based on the provided data is not part of our performance.
2.5 The customer is obliged to examine the Observation Data and RavenBI Data displayed on the platform, prior to making its own business decisions, for plausibility and suitability for the intended use, and to reconcile them with its own market knowledge and – where necessary – with further sources of information. RavenBI does not make selection decisions for the customer and does not provide legal, tax or medical advice.
One subscription covers the number of users (seats) and markets purchased. Access credentials are personal; simultaneous use of one account by several people is not permitted (one active session per user). You are responsible for keeping credentials confidential.
For the purposes of these Terms, “organization” means the legal entity that entered into the contract. Affiliates, group companies and any other third-party legal entities are third parties and require their own subscription for access.
Prices are shown in EUR and include VAT where we are required to charge it. Business customers established in another EU member state who supply a valid VAT identification number are invoiced under the reverse-charge procedure where that procedure applies. Our current VAT status is stated in the Imprint. Card payments and other electronic payments are processed via an external payment service provider (payment processor) that processes your payment data on our behalf. Annual plans are billed yearly in advance; monthly plans monthly in advance. Add-ons (additional markets, additional users) are billed within the same subscription.
Monthly plans renew monthly and can be cancelled at any time from your account, effective at the end of the current billing period. Annual plans renew yearly and can be cancelled up to the renewal date. No refunds for periods already started, unless required by mandatory law.
6.1 Upon termination of the contract, the rights granted to the customer to use the platform and to make ongoing use of the Observation Data and RavenBI Data available in the service shall cease. Online access to the platform may be deactivated as from the date of termination.
6.2 To the extent that, during the term of the contract, the customer has stored Observation Data or RavenBI Data outside the platform or integrated them into its own systems (including by way of automatic synchronisations, exports or API queries), it may no longer use such data, from termination onwards, as a current or ongoing data source for operational decisions, analyses or comparisons. The customer is obliged to discontinue such ongoing use within 60 days after termination of the contract and to deactivate any automated updates or accesses.
6.3 The obligation under clause 6.2 does not affect the customer’s right to retain, for internal documentation, archiving, evidence and compliance purposes, reports, evaluations and analyses (including exported files) lawfully created during the term of the contract that contain RavenBI Data or Observation Data, provided that, after expiry of the 60‑day period, such materials
(a) are no longer used as a substitute for a live data feed from RavenBI; and
(b) are not updated, enriched or merged in a manner that is equivalent to a continued systematic use of RavenBI Data.
6.4 Data which the customer has integrated, during the term of the contract, into its own line-of-business systems, data stocks or operational processes (for example to supplement existing product master data, historical reports or decision records) do not have to be removed from such systems after termination of the contract, provided that
(a) the relevant data sets do not, in substantial parts, reproduce the database provided by RavenBI; and
(b) such data sets are not used as a current source of comparison or monitoring in the sense of a continued use of RavenBI’s database.
6.5 Upon RavenBI’s request, the customer shall confirm in writing or in text form that it has ceased ongoing use of the data in accordance with clause 6.2 and has deactivated any automated accesses, and shall describe, to a reasonable extent, in which systems data are still retained for archiving and documentation purposes.
6.6 The customer’s statutory retention obligations and mandatory statutory rights to further use or retain data remain unaffected.
Where offered, the trial consists of one-time, time-limited full access per organization. To activate the trial, a valid payment method must be provided via our payment service provider; no charge is made during the trial period. If you do not end the trial in your account before the trial period expires, the subscription continues automatically and the stored payment method is charged. The trial can be ended at any time during the trial period from your account; in that case nothing is charged. Only one trial is permitted per organization; in addition, to prevent repeated trials, the same payment method is accepted only once for a trial. The length of the trial period is shown at checkout before the contract is concluded.
The service is licensed for internal business use. External use is permitted only to the extent expressly provided in Section 9 and in the Acceptable Use Policy. Not permitted: systematic scraping or bulk export for resale, sharing access outside your organization, reselling or republishing substantial parts of the data, or using the service to build a competing product. The platform may not be accessed or used by direct competitors of RavenBI. Automated access to the platform (bots, scrapers or other automated means) is prohibited.
The platform, its software, structure, scores and analyses remain our property. You receive a non-exclusive, non-transferable right of use for the duration of the subscription. Exported reports may be used internally and, in external communications, only with respect to the RavenBI Data; any Observation Data snippets included in reports serve solely as evidence and context and are not licensed for reuse; when externally publishing extracts from RavenBI Data, the source must be stated ("Source: RavenBI").
10.1 RavenBI creates, maintains and updates the underlying database structure in which Observation Data and RavenBI Data are recorded, organized and made accessible. RavenBI is the producer of this database within the meaning of section 87a of the German Copyright Act (UrhG) and holds the corresponding database right.
10.2 The customer is not entitled, without RavenBI’s prior express consent, to extract or re‑utilise a qualitatively or quantitatively substantial part of the database made available on the platform, whether by one-off or repeated actions. Likewise, the repeated and systematic extraction and re‑utilisation of insubstantial parts of the database is prohibited if these acts, taken together, are equivalent to the extraction and re‑utilisation of a substantial part.
10.3 Irrespective of the rights of use granted to the customer under the contract, it is prohibited to circumvent, or attempt to circumvent, any technical protection measures or access restrictions of the platform, in particular by automated means for large‑scale or continuous data capture (e.g. scraping, crawling or comparable mechanisms), unless mandatory statutory rights provide otherwise.
10.4 The customer’s mandatory statutory rights, in particular under copyright and database law exceptions and limitations, remain unaffected.
11.1 RavenBI grants the customer a non-exclusive, non-transferable right to use, during the term, the RavenBI Data shown on the platform and the reports generated via the provided functions, solely for the customer’s own internal business purposes, save for the external uses expressly permitted in Section 9 and in the Acceptable Use Policy. The customer has a right to view the Observation Data within the platform; reports may include, as evidence and context, limited examples from the Observation Data, without thereby granting any license to reuse third-party content.
11.2 RavenBI does not make any representation or give any warranty that the contents displayed on the platform or exported via reports are free from third‑party rights or that any particular use intended by the customer is legally permissible. This applies in particular, but not exclusively, to potential copyright, trade mark, design, personality or unfair competition rights of third parties in advertising materials, product depictions, signs, texts or other contents.
11.3 It is the customer’s sole responsibility, before any own use or further use of contents displayed on or exported from the platform – including their integration into its own communications, marketing materials, products, databases or information systems – to assess whether such use is legally permissible and to obtain any rights required for that purpose. The subject-matter of RavenBI’s performance is limited to the monitoring, preparation and analysis of publicly accessible information and to the provision of our own evaluations; RavenBI does not grant the customer any consent or licence to use third‑party contents beyond the internal analytical purpose described in clause 11.1 above.
11.4 The use of contents displayed in the service as the customer’s own advertising materials, brand appearances or product designs is not part of this contract. If the customer considers such use, it must clarify the necessary rights directly with the relevant rights holders.
Our processing of personal data is described in the Privacy Policy.
We aim for high availability but do not guarantee uninterrupted access (no SLA in the current phase). Maintenance windows and third-party source changes may temporarily affect data or availability.
We are liable without limitation for intent and gross negligence, as well as for injury to life, body or health, under the German Product Liability Act, in the event of an assumed guarantee, or in cases of fraudulent concealment of a defect. For slight negligence we are liable only for breach of essential contractual duties, limited to the foreseeable, contract-typical damage, and in total to the fees paid in the 12 months preceding the event. The data supports decisions but does not replace your own commercial judgement; we are not liable for business decisions taken on its basis.
We may amend these Terms with effect for the future. We will announce material changes at least 30 calendar days in advance, by e-mail to the account address and through a visible notice inside the account; the notice will expressly state that silence until the effective date constitutes acceptance. If you do not agree, you may reject the changes and terminate the contract at no cost with effect as of the effective date of the new Terms. If you do not object by that date, the new version will apply.
This agreement and any disputes arising out of or in connection with it shall be governed exclusively by the substantive laws of Romania, excluding its rules on conflict of laws. The United Nations Convention on Contracts for the International Sale of Goods (CISG) shall not apply. Mandatory statutory provisions applicable at the Customer’s place of establishment remain unaffected.
The exclusive place of jurisdiction for all disputes arising out of or in connection with this agreement shall, to the extent the Customer is acting as an entrepreneur, be the courts having jurisdiction at the Provider’s registered office in Bucharest, Romania; the Provider shall, however, be entitled to bring actions against the Customer also before the courts having general jurisdiction at the Customer’s place of establishment. The invalidity of the jurisdiction clause shall not affect the validity of the choice of law in Section 16.
The platform displays publicly visible advertising material for market-analysis purposes, with source attribution. If you are the rights holder of displayed material (or a person appearing in it) and want it removed, write to the contact address in the Imprint with a link to the material and proof of your entitlement. We review with priority and remove the material within 5 business days if the complaint is justified.
We may suspend access if the use breaches these Terms or threatens to harm the platform, other customers or third parties, after prior notice and a reasonable cure period for remediable breaches. Immediate suspension without prior notice is permitted in serious cases in particular: (i) security or system integrity risks, (ii) unauthorized bulk or automated extraction, (iii) sharing or circumventing access controls, or (iv) repeated breaches after warning. During a suspension caused by a breach, fees remain due. Before closing the account, we will provide a reasonable window for you to export your own materials (e.g., reports and settings), to the extent technically feasible and without undermining security measures.
The parties agree an express forfeiture clause (pact comisoriu) within the meaning of Article 1553 of the Romanian Civil Code.
(a) Remediable breaches. For breaches of essential obligations under these Terms or the Acceptable Use Policy, RavenBI shall send a written notice and grant a cure period of 14 days. If the breach is not cured within that period, the contract shall be deemed terminated by operation of law, without court intervention, upon expiry of the period.
(b) Non-remediable breaches. RavenBI may declare termination with immediate effect, without prior notice and without a cure period, solely in the following cases: (i) automated or bulk extraction of the database, (ii) sharing access outside the Customer’s organisation or circumventing access control, (iii) using the service to build or feed a competing product, (iv) attempting to reverse engineer the platform, (v) fraudulent or unlawful use, (vi) non-payment after the second reminder. This list is exhaustive.
(c) Termination affects neither amounts due up to the termination date nor rights acquired beforehand. The Customer benefits from the export period under Section 6.
(d) The Customer may terminate for cause on the same conditions where RavenBI is in material and uncured breach of its obligations.
20.1 The customer shall indemnify and hold harmless RavenBI and its corporate bodies, employees and vicarious agents from and against all claims asserted by third parties which are based on a culpable breach by the customer of these GTC, of other contractual obligations or of statutory provisions, including the culpable use of the service in a manner not covered by the contractually agreed scope of services.
20.2 The indemnification covers in particular claims by third parties alleging that
(a) the customer uses or further uses contents accessible via RavenBI, including Observation Data and RavenBI Data, in a way that infringes third‑party rights (in particular copyright, trade mark, design, personality or unfair competition rights);
(b) the customer reproduces, distributes, makes publicly available or uses as its own advertising materials or product presentations any reports, exports or other outputs generated on the platform in an unlawful manner;
(c) the customer, in breach of these GTC, circumvents technical protection measures, gains unauthorised access or discloses access credentials to unauthorised third parties; or
(d) the customer, on the basis of data obtained via RavenBI, culpably engages in misleading, unfair or otherwise unlawful commercial practices.
20.3 The indemnification obligation exists only to the extent that the customer is at fault (whether intentionally or negligently) for the breach of duty or infringement. To the extent the customer demonstrates that it is not responsible for the breach or infringement, the indemnification shall not apply.
20.4 In the event that third‑party claims are asserted, the customer shall promptly, fully and truthfully provide RavenBI with all information in its possession that is necessary for the assessment and defence of such claims and shall support RavenBI in a reasonable manner in defending against them. RavenBI shall inform the customer without undue delay of any such claims and shall give the customer an opportunity to comment.
Suggestions and feedback you submit may be used by us freely, without restriction, obligation or compensation.
The following documents form an integral part of these Terms and apply in addition to them: the Acceptable Use Policy, the Data & Estimates Disclaimer and the Copyright & Trademark Notice. In the event of a conflict, these Terms prevail, except where the other document is expressly more specific on the point in question.
Reports of inaccurate figures, incorrect classifications, rights infringements and data-protection requests are handled under our Data Correction & Takedown procedure: acknowledgement within 3 working days and assessment within 14 working days, with justified intellectual-property complaints actioned within 5 working days as set out in clause 18, and requests under the GDPR handled within the statutory deadline.