If something in RavenBI is wrong, we want to know. Correcting an error is part of our method, not an exception to it.
This page explains how to report an issue, what happens next, and what we can and cannot change.
Brands and companies whose advertisements, products or activity appear in RavenBI and who believe a figure, classification or attribution is inaccurate.
Rights holders who believe that displayed material infringes their copyright or trademark.
Individuals whose personal data appears within source material (for example, a named testimonial inside an advertisement) and who wish to exercise their rights under the GDPR.
Customers who spot a figure that looks wrong.
Use the form at /report, or write to [email protected], with:
Acknowledgement within 3 working days. You will hear from a person, not an autoresponder.
Assessment within 14 working days. We check the report against the original source. Where the source itself has changed, we say so.
Outcome. One of: corrected, annotated, removed, or explained. If we do not change anything, we tell you why in writing.
Justified intellectual-property complaints are actioned within 5 working days. Requests raising GDPR data-subject rights are handled within the statutory deadline of one month, extendable in accordance with Article 12(3) GDPR.
We can correct our own layer: classifications, entity resolution (an advertisement attributed to the wrong brand, a product linked to the wrong ingredient), derived scores affected by an underlying error, and metadata we generated.
We can also remove or restrict the display of specific material where a rights claim or a data-protection request is well founded.
We cannot alter what a source published. If an advertisement ran with a given text on a given date, that observation stands; RavenBI records what was publicly visible.
Where you disagree with an observation rather than with our interpretation of it, the correct route is usually the source platform. We will tell you if that is our assessment, and we will note the dispute on our side.
We also do not remove factual, accurately-reported information about publicly running advertising simply because it is unwelcome. Documenting publicly visible advertising is the purpose of the service.
Where an error materially affected figures already shown to customers, we correct the underlying data and, where the impact is significant, note the correction rather than silently overwriting it.
Rights-holder notices, data-protection requests and data corrections all reach the same address and are triaged from there.