Turkesterone on the European supplement market
Most ingredient pages tell you what Turkesterone is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 24 Turkesterone products from 13 brands across the EU and US. 3 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. United Kingdom shows the heaviest advertising, while United Kingdom has the largest shelf. The median EU shelf price sits around —.
New Turkesterone ads launched per month on Meta — last 6 months.
How brands use Turkesterone, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| United Kingdom | 18 | 9 | 27 | 1 | £49.00 |
| United States | 6 | 4 | 21 | 2 | $59.99 |
Who is on the shelf right now
Top brands by number of Turkesterone products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Turkesterone | 10 |
| Turkesterone (hydroxypropyl-β-cyclodextrin complex) | 7 |
| Turkesterone Extract | 5 |
| Turkesterone (10%) | 2 |
Regulatory & positioning
| Botanical source | Turkesterone |
|---|---|
| Novel food status | Novel food |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | muscle mass, sports recovery |
No EFSA-authorized health claim exists for Turkesterone, yet brands market it for muscle mass, sports recovery — the gap between claim and positioning is itself a competitive signal.
Where Turkesterone shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Turkesterone?
Turkesterone is a naturally occurring ecdysteroid, a type of plant-derived steroid compound found in certain botanical sources. It is commonly included in dietary supplements marketed for muscle mass and sports recovery. Turkesterone is typically used in formulations aimed at athletes and fitness enthusiasts, often combined with other plant extracts or performance-related ingredients. As a botanical extract, it is valued for its unique chemical structure distinct from human steroids, and it is featured in products targeting physical performance and body composition.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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