Sweet Orange on the European supplement market
Most ingredient pages tell you what Sweet Orange is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 503 Sweet Orange products from 226 brands across the EU and US. 12 brands advertise it on Meta right now, and new-ad activity cooled 81% in the last 30 days. Germany shows the heaviest advertising, while France has the largest shelf. The median EU shelf price sits around €60.
New Sweet Orange ads launched per month on Meta — last 6 months.
How brands use Sweet Orange, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 64 | 31 | 11 | 1 | €32.90 |
| United Kingdom | 56 | 35 | — | — | £24.99 |
| France | 93 | 32 | 3 | 2 | €28.00 |
| Italy | 68 | 31 | 9 | 7 | €24.90 |
| Spain | 51 | 26 | — | — | €30.90 |
| Romania | 80 | 25 | 3 | 2 | 117.00 RON |
| United States | 46 | 24 | — | — | $34.95 |
| Austria | 2 | 2 | — | — | — |
Who is on the shelf right now
Top brands by number of Sweet Orange products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Portocală dulce Extract | 248 |
| Citrus sinensis dulcis | 63 |
| Sweet Orange Oil | 52 |
| Orange | 50 |
| Portocală dulce (concentrate) | 28 |
| Portocală dulce | 21 |
Regulatory & positioning
| Botanical source | Citrus sinensis dulcis |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | immunity, beauty |
No EFSA-authorized health claim exists for Sweet Orange, yet brands market it for immunity, beauty — the gap between claim and positioning is itself a competitive signal.
Where Sweet Orange shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Sweet Orange?
Sweet Orange (Citrus sinensis dulcis) is a botanical extract derived from the peel or fruit of the sweet orange tree. It is commonly used in dietary supplements as a source of natural flavor and aroma, as well as for its content of bioactive compounds such as flavonoids and essential oils. Sweet Orange extract is typically included in products marketed for immunity and beauty, often featured in formulations aimed at enhancing sensory appeal and complementing antioxidant blends. It is classified as a plant/botanical ingredient within the supplement industry.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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