Snow Fungus on the European supplement market
Most ingredient pages tell you what Snow Fungus is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 191 Snow Fungus products from 82 brands across the EU and US. 9 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Germany shows the heaviest advertising, while United Kingdom has the largest shelf. The median EU shelf price sits around €33.
New Snow Fungus ads launched per month on Meta — last 6 months.
How brands use Snow Fungus, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 27 | 14 | 10 | 3 | €32.45 |
| United Kingdom | 66 | 26 | 1 | 1 | £33.50 |
| France | 6 | 4 | — | — | €34.95 |
| Italy | 6 | 3 | — | — | €21.99 |
| Spain | 6 | 2 | — | — | €34.90 |
| Romania | 37 | 13 | 4 | 2 | 83.00 RON |
| United States | 14 | 8 | — | — | $42.00 |
| Austria | 5 | 3 | 1 | 1 | €39.95 |
Who is on the shelf right now
Top brands by number of Snow Fungus products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Ciupercă tremella Extract | 92 |
| Tremella | 40 |
| Tremella | 18 |
| Ciupercă de zăpadă (mushroom) | 12 |
| Tremella Mushroom | 7 |
| Tremella fuciformis (extract) | 7 |
Regulatory & positioning
| Botanical source | Tremella fuciformis |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | beauty, immunity |
No EFSA-authorized health claim exists for Snow Fungus, yet brands market it for beauty, immunity — the gap between claim and positioning is itself a competitive signal.
Where Snow Fungus shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Snow Fungus?
Snow Fungus (Tremella fuciformis) is a type of edible mushroom often classified as a botanical extract in supplement formulations. It is commonly incorporated into products marketed for beauty and immunity due to its polysaccharide content. Snow Fungus extracts are used in dietary supplements that target skin health, hydration, and immune system support. The ingredient is valued for its natural origin and compatibility with various supplement forms, including capsules, powders, and functional beverages.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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