Sceletium on the European supplement market
Most ingredient pages tell you what Sceletium is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 21 Sceletium products from 13 brands across the EU and US. 0 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. United States shows the heaviest advertising, while United States has the largest shelf. The median EU shelf price sits around —.
How brands use Sceletium, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 2 | 1 | — | — | — |
| United Kingdom | 4 | 2 | — | — | — |
| United States | 15 | 10 | — | — | $39.97 |
Who is on the shelf right now
Top brands by number of Sceletium products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Sceletium Tortuosum | 16 |
| Sceletium tortuosum | 5 |
Regulatory & positioning
| Botanical source | Sceletium tortuosum |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | stress, brain health |
No EFSA-authorized health claim exists for Sceletium, yet brands market it for stress, brain health — the gap between claim and positioning is itself a competitive signal.
Where Sceletium shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Sceletium?
Sceletium, scientifically known as Sceletium tortuosum, is a plant-based botanical extract derived from a succulent native to South Africa. It is commonly used in dietary supplements formulated for stress and mood management as well as cognitive health. Sceletium extracts are often included in products marketed for mood modulation and brain health support. The ingredient is valued for its unique alkaloid profile, which distinguishes it from other botanical extracts in the supplement industry.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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