Rapeseed on the European supplement market
Most ingredient pages tell you what Rapeseed is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 21 Rapeseed products from 16 brands across the EU and US. 1 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. France shows the heaviest advertising, while Romania has the largest shelf. The median EU shelf price sits around —.
New Rapeseed ads launched per month on Meta — last 6 months.
How brands use Rapeseed, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 3 | 3 | — | — | — |
| United Kingdom | 3 | 3 | — | — | — |
| France | 2 | 2 | 1 | 1 | — |
| Italy | 3 | 3 | — | — | — |
| Spain | 1 | 1 | — | — | — |
| Romania | 7 | 2 | — | — | 35.00 RON |
| Austria | 2 | 2 | — | — | — |
Who is on the shelf right now
Top brands by number of Rapeseed products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Rapita (ulei esențial) | 10 |
| Brassica napus (protein) | 4 |
| Rapita (lecithin) | 3 |
| Rapita (lecithin powder) | 1 |
| Rapita (rapeseed) | 1 |
| Rapeseed Lecithin | 1 |
Regulatory & positioning
| Botanical source | Brassica napus |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | muscle mass |
No EFSA-authorized health claim exists for Rapeseed, yet brands market it for muscle mass — the gap between claim and positioning is itself a competitive signal.
Where Rapeseed shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Rapeseed?
Rapeseed (Brassica napus) is a plant-derived source primarily known for its oil, which is rich in unsaturated fatty acids. The ingredient is commonly included in supplements as a fatty acid component, often in formulations targeting muscle mass and general nutrition. Rapeseed oil extracts are used in products marketed for their lipid profile, contributing to the fatty acid content of supplements. It is typically found in sports nutrition and muscle mass support formulations, where fatty acids play a role in the overall nutrient matrix.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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