Proanthocyanidins on the European supplement market
Most ingredient pages tell you what Proanthocyanidins is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 98 Proanthocyanidins products from 70 brands across the EU and US. 6 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Romania shows the heaviest advertising, while Romania has the largest shelf. The median EU shelf price sits around €24.
New Proanthocyanidins ads launched per month on Meta — last 6 months.
How brands use Proanthocyanidins, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 27 | 19 | — | — | €24.93 |
| United Kingdom | 9 | 7 | — | — | £25.80 |
| France | 5 | 4 | — | — | €23.40 |
| Italy | 10 | 7 | — | — | €22.40 |
| Spain | 7 | 5 | — | — | €25.80 |
| Romania | 29 | 19 | 4 | 3 | 63.03 RON |
| United States | 3 | 2 | — | — | — |
| Austria | 1 | 1 | — | — | — |
Who is on the shelf right now
Top brands by number of Proanthocyanidins products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Proanthocyanidins | 85 |
| Proantocianidine (monomeric) | 4 |
| Proantocianidine (oligomeric) | 3 |
| Proantocianidine (total) | 2 |
| Proantocianidine | 2 |
| Proantocianidine Extract | 2 |
Regulatory & positioning
| Botanical source | Proanthocyanidins |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | urinary kidney, immunity |
No EFSA-authorized health claim exists for Proanthocyanidins, yet brands market it for urinary kidney, immunity — the gap between claim and positioning is itself a competitive signal.
Where Proanthocyanidins shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Proanthocyanidins?
Proanthocyanidins are a class of polyphenolic compounds primarily found in various plant sources such as grape seeds, pine bark, and cranberries. They belong to the flavonoid family and are commonly included as botanical extracts in dietary supplements. Proanthocyanidins are used in products marketed for urinary and kidney health as well as immune system support. Their antioxidant properties make them a popular choice in formulations aimed at general wellness and plant-based supplementation.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
30,000+ ingredients tracked across the EU + US · Live competitor ads, prices and product claims · Spot under-served demand in each market before rivals do.
Start free trial — full access