Pineapple on the European supplement market
Most ingredient pages tell you what Pineapple is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 139 Pineapple products from 79 brands across the EU and US. 26 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Romania shows the heaviest advertising, while Germany has the largest shelf. The median EU shelf price sits around €29.
New Pineapple ads launched per month on Meta — last 6 months.
How brands use Pineapple, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 45 | 21 | 92 | 6 | €34.90 |
| United Kingdom | 9 | 9 | — | — | £45.00 |
| France | 6 | 5 | 11 | 2 | €28.45 |
| Italy | 23 | 9 | 15 | 9 | €23.05 |
| Spain | 6 | 5 | — | — | — |
| Romania | 25 | 13 | 104 | 4 | 120.00 RON |
| United States | 6 | 4 | 1 | 1 | $18.49 |
| Austria | 4 | 3 | 33 | 2 | — |
Who is on the shelf right now
Top brands by number of Pineapple products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Ananas | 57 |
| Ananas comosus Extract | 29 |
| Ananas Extract | 20 |
| Ananas (fruit juice powder) | 11 |
| Ananas (enzyme) | 5 |
| Ananas (concentrated juice) | 4 |
Regulatory & positioning
| Botanical source | Pineapple |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | refused |
| Marketed categories (observed) | gut health, weight loss, beauty |
Where Pineapple shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Pineapple?
Pineapple is a botanical ingredient derived from the tropical fruit of the Ananas comosus plant. It is commonly used in supplement formulations as a natural source of enzymes, particularly bromelain, and various vitamins and minerals. Pineapple extracts are frequently included in products marketed for gut health, weight management, and beauty due to their enzymatic and antioxidant components. The ingredient is typically found in digestive aids, metabolism support supplements, and formulations aimed at skin health and appearance.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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