Omega-6 on the European supplement market
Most ingredient pages tell you what Omega-6 is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 83 Omega-6 products from 64 brands across the EU and US. 27 brands advertise it on Meta right now, and new-ad activity cooled 44% in the last 30 days. Italy shows the heaviest advertising, while United Kingdom has the largest shelf. The median EU shelf price sits around €29.
New Omega-6 ads launched per month on Meta — last 6 months.
How brands use Omega-6, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 16 | 11 | 1 | 1 | €24.00 |
| United Kingdom | 23 | 17 | — | — | £23.50 |
| France | 4 | 4 | 4 | 3 | — |
| Italy | 7 | 6 | 11 | 6 | €26.99 |
| Spain | 8 | 6 | 3 | 3 | €35.27 |
| Romania | 7 | 7 | 9 | 6 | 51.00 RON |
| United States | 5 | 4 | — | — | $53.98 |
| Switzerland | 4 | 4 | — | — | — |
Who is on the shelf right now
Top brands by number of Omega-6 products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Omega-6 fatty acids | 80 |
| Omega 6 | 2 |
| Omega 6 (unsaturated) | 1 |
Regulatory & positioning
| Botanical source | Omega-6 |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | heart health, cholesterol |
No EFSA-authorized health claim exists for Omega-6, yet brands market it for heart health, cholesterol — the gap between claim and positioning is itself a competitive signal.
Where Omega-6 shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Omega-6?
Omega-6 is a type of polyunsaturated fatty acid commonly found in various plant oils and animal fats. It is used in dietary supplements primarily formulated for heart health and cholesterol management. Omega-6 fatty acids are often included alongside other fatty acids such as omega-3 in products targeting cardiovascular wellness. These supplements may be derived from sources like evening primrose oil, safflower oil, or corn oil. Formulators use omega-6 to create balanced fatty acid profiles in capsules, softgels, or functional foods aimed at consumers interested in maintaining lipid balance.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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