Molybdenum on the European supplement market
Most ingredient pages tell you what Molybdenum is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 934 Molybdenum products from 327 brands across the EU and US. 3 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Romania shows the heaviest advertising, while United Kingdom has the largest shelf. The median EU shelf price sits around €25.
New Molybdenum ads launched per month on Meta — last 6 months.
How brands use Molybdenum, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 239 | 80 | — | — | €29.90 |
| United Kingdom | 295 | 71 | — | — | £31.99 |
| France | 18 | 15 | — | — | €24.90 |
| Italy | 28 | 18 | — | — | €17.90 |
| Spain | 54 | 28 | 1 | 1 | €20.78 |
| Romania | 108 | 33 | 2 | 1 | 74.79 RON |
| United States | 60 | 29 | — | — | $37.99 |
| Austria | 57 | 13 | — | — | €29.95 |
Who is on the shelf right now
Top brands by number of Molybdenum products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Molibden | 482 |
| Molibden (sodium molybdate) | 300 |
| Molibden (molybdate) | 60 |
| Molibden (ammonium molybdate) | 27 |
| Molibden (amino acid chelate) | 17 |
| Molibden (sodium salt) | 14 |
Regulatory & positioning
| Botanical source | Molybdenum |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | mixed |
| Marketed categories (observed) | longevity, general wellness |
Where Molybdenum shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Molybdenum?
Molybdenum is a trace mineral involved in various enzymatic processes in the body. It is commonly included in dietary supplements aimed at general wellness and longevity. As a mineral ingredient, molybdenum is often found in multivitamin and mineral formulations, as well as in products targeting overall nutritional balance. Its use in supplements is typically associated with formulations designed to support a broad spectrum of health-related goals without specifying particular outcomes.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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