Mixed Fruits on the European supplement market
Most ingredient pages tell you what Mixed Fruits is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 23 Mixed Fruits products from 14 brands across the EU and US. 0 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. United States shows the heaviest advertising, while United States has the largest shelf. The median EU shelf price sits around —.
How brands use Mixed Fruits, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 4 | 2 | — | — | — |
| United Kingdom | 3 | 3 | — | — | — |
| Romania | 3 | 1 | — | — | — |
| United States | 8 | 6 | — | — | $42.45 |
| Austria | 3 | 1 | — | — | — |
| Switzerland | 2 | 1 | — | — | — |
Who is on the shelf right now
Top brands by number of Mixed Fruits products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Mixed Fruit and Vegetable Blend | 8 |
| Mixed fruits and vegetables (fermented) | 5 |
| Mixed fruits and vegetables (blend) | 4 |
| Orchard Fruits and Vegetables Blend | 3 |
| Amestec de fructe de livada/legume (fermented mix) | 1 |
| Mixed Fruit & Veg Blend | 1 |
Regulatory & positioning
| Botanical source | Mixed fruits and vegetables |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | immunity, gut health |
No EFSA-authorized health claim exists for Mixed Fruits, yet brands market it for immunity, gut health — the gap between claim and positioning is itself a competitive signal.
Where Mixed Fruits shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Mixed Fruits?
Mixed Fruits (scientific name: Mixed fruits and vegetables) refers to a combination of various fruit and vegetable powders or extracts. This ingredient is classified as a plant/botanical extract and is commonly incorporated into dietary supplements. Mixed Fruits is used in products marketed for immunity and gut health, often included to provide a broad spectrum of phytonutrients, vitamins, and dietary fiber. It is typically found in multivitamins, immune support formulas, and digestive health supplements, offering a convenient way to deliver diverse plant-based components in a single ingredient.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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