Lungwort on the European supplement market
Most ingredient pages tell you what Lungwort is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 48 Lungwort products from 30 brands across the EU and US. 4 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Hungary shows the heaviest advertising, while Romania has the largest shelf. The median EU shelf price sits around €27.
New Lungwort ads launched per month on Meta — last 6 months.
How brands use Lungwort, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 10 | 7 | 4 | 1 | €28.50 |
| United Kingdom | 3 | 3 | — | — | — |
| France | 2 | 1 | — | — | — |
| Italy | 2 | 2 | — | — | — |
| Spain | 5 | 2 | — | — | €24.99 |
| Romania | 19 | 10 | 4 | 2 | 46.00 RON |
| United States | 1 | 1 | — | — | — |
| Poland | 1 | 1 | — | — | — |
Who is on the shelf right now
Top brands by number of Lungwort products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Plămânărică Extract | 23 |
| Limba-mielului | 5 |
| Pulmonaria officinalis Extract | 5 |
| Limba-mielului (leaves) | 4 |
| Limba-mielului (Indian) | 4 |
| Limba-mielului (extrait hydroalcoolique) | 4 |
Regulatory & positioning
| Botanical source | Pulmonaria officinalis |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | respiratory, immunity |
No EFSA-authorized health claim exists for Lungwort, yet brands market it for respiratory, immunity — the gap between claim and positioning is itself a competitive signal.
Where Lungwort shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Lungwort?
Lungwort (Pulmonaria officinalis) is a botanical extract derived from the leaves and flowers of the Pulmonaria plant. It is commonly used in dietary supplements formulated for respiratory health and immune system support. The extract contains various bioactive compounds, including phenolic acids and mucilage, which contribute to its functional properties in formulations. Lungwort is typically included in herbal blends and complex supplement matrices aimed at respiratory and immunity-related product categories. Its use aligns with consumer interest in plant-based ingredients within these segments.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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