Lacticaseibacillus paracasei on the European supplement market
Most ingredient pages tell you what Lacticaseibacillus paracasei is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 56 Lacticaseibacillus paracasei products from 33 brands across the EU and US. 1 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Romania shows the heaviest advertising, while Germany has the largest shelf. The median EU shelf price sits around €40.
New Lacticaseibacillus paracasei ads launched per month on Meta — last 6 months.
How brands use Lacticaseibacillus paracasei, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 20 | 10 | — | — | €40.49 |
| United Kingdom | 14 | 6 | — | — | £15.99 |
| France | 3 | 3 | — | — | — |
| Italy | 4 | 4 | — | — | — |
| Spain | 3 | 2 | — | — | — |
| Romania | 4 | 3 | 5 | 1 | 87.24 RON |
| United States | 2 | 2 | — | — | — |
| Switzerland | 2 | 1 | — | — | — |
Who is on the shelf right now
Top brands by number of Lacticaseibacillus paracasei products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Lacticaseibacillus paracasei (strain LC86) | 15 |
| Lacticaseibacillus paracasei | 15 |
| Lacticaseibacillus paracasei (strain Rosell-215) | 6 |
| Lacticaseibacillus paracasei (strain 101/37) | 5 |
| Lacticaseibacillus paracasei Lpc-37 | 5 |
| Lacticaseibacillus paracasei (strain GMNL-133) | 2 |
Regulatory & positioning
| Botanical source | Lacticaseibacillus paracasei |
|---|---|
| Novel food status | Not novel in food |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | gut health, immunity |
No EFSA-authorized health claim exists for Lacticaseibacillus paracasei, yet brands market it for gut health, immunity — the gap between claim and positioning is itself a competitive signal.
Where Lacticaseibacillus paracasei shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Lacticaseibacillus paracasei?
Lacticaseibacillus paracasei is a probiotic bacterium commonly used in dietary supplements. It belongs to the group of lactic acid bacteria and is included in formulations aimed at promoting gut microbiota balance. This ingredient is frequently found in products marketed for gut health and immune system support. It is typically incorporated into capsules, powders, and functional foods designed for daily supplementation. As a probiotic, Lacticaseibacillus paracasei contributes to the diversity of beneficial bacteria in the digestive tract and is valued for its stability in various delivery formats.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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