L-Ergothioneine on the European supplement market
Most ingredient pages tell you what L-Ergothioneine is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 51 L-Ergothioneine products from 34 brands across the EU and US. 0 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. United States shows the heaviest advertising, while United States has the largest shelf. The median EU shelf price sits around €43.
How brands use L-Ergothioneine, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 5 | 3 | — | — | €42.50 |
| United Kingdom | 9 | 6 | — | — | £22.99 |
| France | 2 | 2 | — | — | — |
| Italy | 2 | 2 | — | — | — |
| Spain | 4 | 2 | — | — | — |
| Romania | 5 | 3 | — | — | 149.00 RON |
| United States | 17 | 11 | — | — | $42.95 |
| Austria | 1 | 1 | — | — | — |
Who is on the shelf right now
Top brands by number of L-Ergothioneine products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Ergothioneine | 20 |
| L-Ergothioneine | 14 |
| L-ergotioneina (L-form) | 5 |
| L-ergotioneina (L-) | 5 |
| L-Ergothioneine Extract | 3 |
| L-ergotioneina (L-ergothioneine) | 2 |
Regulatory & positioning
| Botanical source | L-Ergothioneine |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | immunity, longevity |
No EFSA-authorized health claim exists for L-Ergothioneine, yet brands market it for immunity, longevity — the gap between claim and positioning is itself a competitive signal.
Where L-Ergothioneine shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is L-Ergothioneine?
L-Ergothioneine is a naturally occurring amino acid derivative known for its antioxidant properties. It is found in various foods such as mushrooms and certain bacteria. In the supplement industry, L-Ergothioneine is commonly used in products marketed for immunity and longevity. Its unique chemical structure allows it to accumulate in specific tissues, making it of interest in formulations targeting cellular health. It is typically included in dietary supplements alongside other antioxidants and nutrients aimed at comprehensive wellness support.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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