Hemp Protein on the European supplement market
Most ingredient pages tell you what Hemp Protein is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 98 Hemp Protein products from 45 brands across the EU and US. 1 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Romania shows the heaviest advertising, while Germany has the largest shelf. The median EU shelf price sits around €16.
New Hemp Protein ads launched per month on Meta — last 6 months.
How brands use Hemp Protein, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 36 | 12 | — | — | €20.90 |
| United Kingdom | 24 | 13 | — | — | £13.00 |
| France | 2 | 2 | — | — | — |
| Italy | 5 | 3 | — | — | €20.90 |
| Spain | 5 | 4 | — | — | €19.90 |
| Romania | 12 | 5 | 33 | 1 | 134.23 RON |
| United States | 2 | 2 | — | — | — |
| Austria | 7 | 2 | — | — | €3.20 |
Who is on the shelf right now
Top brands by number of Hemp Protein products, and the forms they use.
Regulatory & positioning
| Botanical source | Hemp Protein |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | muscle mass, sports recovery |
No EFSA-authorized health claim exists for Hemp Protein, yet brands market it for muscle mass, sports recovery — the gap between claim and positioning is itself a competitive signal.
Where Hemp Protein shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Hemp Protein?
Hemp protein is a plant-based protein powder derived from the seeds of the hemp plant (Cannabis sativa). It is classified as a botanical extract and is rich in essential amino acids and fiber. Commonly used in sports nutrition and muscle mass supplements, hemp protein is included in formulations aimed at muscle recovery and general protein supplementation. Its plant origin makes it popular in vegan and vegetarian product lines. Hemp protein is often incorporated into powders, bars, and ready-to-drink products targeting active consumers.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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