Grapefruit on the European supplement market
Most ingredient pages tell you what Grapefruit is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 38 Grapefruit products from 32 brands across the EU and US. 3 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Romania shows the heaviest advertising, while Italy has the largest shelf. The median EU shelf price sits around €24.
New Grapefruit ads launched per month on Meta — last 6 months.
How brands use Grapefruit, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 3 | 3 | 1 | 1 | — |
| United Kingdom | 3 | 3 | — | — | — |
| France | 4 | 3 | — | — | — |
| Italy | 14 | 10 | — | — | €24.00 |
| Spain | 3 | 3 | — | — | — |
| Romania | 6 | 5 | 1 | 1 | 83.55 RON |
| United States | 2 | 2 | — | — | — |
| Austria | 0 | 0 | 1 | 1 | — |
Who is on the shelf right now
Top brands by number of Grapefruit products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Grapefruit Extract | 26 |
| Citrus × paradisi | 7 |
| Grapefruit Essential Oil | 2 |
| Grapefruit (fruit) | 1 |
| Grapefruit (peel & seed) | 1 |
| Grapefruit | 1 |
Regulatory & positioning
| Botanical source | Grapefruit |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | immunity, weight loss |
No EFSA-authorized health claim exists for Grapefruit, yet brands market it for immunity, weight loss — the gap between claim and positioning is itself a competitive signal.
Where Grapefruit shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Grapefruit?
Grapefruit is a botanical ingredient derived from the citrus fruit of the same name. It contains a variety of phytochemicals, including flavonoids and vitamin C, and is commonly used in plant-based extracts. Grapefruit extracts are frequently included in supplements marketed for immunity and weight management. Its presence in formulations often aims to leverage its natural composition within complex blends. Grapefruit is typically found in dietary supplements such as multivitamins, antioxidant complexes, and weight loss products.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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