Flavonoids on the European supplement market
Most ingredient pages tell you what Flavonoids is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 72 Flavonoids products from 53 brands across the EU and US. 12 brands advertise it on Meta right now, and new-ad activity cooled 82% in the last 30 days. France shows the heaviest advertising, while Germany has the largest shelf. The median EU shelf price sits around €29.
New Flavonoids ads launched per month on Meta — last 6 months.
How brands use Flavonoids, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 22 | 14 | — | — | €36.25 |
| United Kingdom | 6 | 6 | — | — | £9.18 |
| France | 1 | 1 | 24 | 3 | — |
| Italy | 9 | 8 | 1 | 1 | €34.10 |
| Spain | 12 | 6 | — | — | €17.40 |
| Romania | 16 | 12 | 3 | 3 | 70.70 RON |
| United States | 1 | 1 | 3 | 2 | — |
| Austria | 1 | 1 | — | — | — |
Who is on the shelf right now
Top brands by number of Flavonoids products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Flavonoids | 63 |
| Flavonoide Extract | 2 |
| Flavonoide (complex) | 1 |
| Flavonoide (blend) | 1 |
| Flavonoide (trihydroxyethylrutin) | 1 |
| Flavonoide (prenylated) | 1 |
Regulatory & positioning
| Botanical source | Flavonoids |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | immunity, heart health, longevity |
No EFSA-authorized health claim exists for Flavonoids, yet brands market it for immunity, heart health, longevity — the gap between claim and positioning is itself a competitive signal.
Where Flavonoids shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Flavonoids?
Flavonoids are a diverse group of plant-derived polyphenolic compounds commonly found in fruits, vegetables, and various botanicals. They are classified as botanical extracts and are frequently incorporated into dietary supplements. Flavonoids are used in products marketed for immunity, heart health, and longevity. Their antioxidant properties and presence in many traditional herbal ingredients make them popular in formulations aimed at general wellness and age-related health support. Flavonoids can be included as isolated compounds or as part of complex botanical blends.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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