Dill on the European supplement market
Most ingredient pages tell you what Dill is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 59 Dill products from 30 brands across the EU and US. 1 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Austria shows the heaviest advertising, while Romania has the largest shelf. The median EU shelf price sits around —.
New Dill ads launched per month on Meta — last 6 months.
How brands use Dill, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 2 | 2 | — | — | — |
| United Kingdom | 4 | 4 | — | — | — |
| Spain | 4 | 3 | — | — | — |
| Romania | 32 | 14 | — | — | 40.66 RON |
| United States | 6 | 2 | — | — | $76.99 |
| Austria | 0 | 0 | 2 | 1 | — |
| Switzerland | 1 | 1 | — | — | — |
| Poland | 1 | 1 | — | — | — |
Who is on the shelf right now
Top brands by number of Dill products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Mărar (extract) | 31 |
| Anethum graveolens | 14 |
| Mărar | 7 |
| Dill Essential Oil | 3 |
| Mărar (tincture) | 1 |
| Mărar (tip powder) | 1 |
Regulatory & positioning
| Botanical source | Dill |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | gut health, urinary kidney, womens health |
No EFSA-authorized health claim exists for Dill, yet brands market it for gut health, urinary kidney, womens health — the gap between claim and positioning is itself a competitive signal.
Where Dill shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Dill?
Dill is a botanical extract derived from the seeds and leaves of the *Anethum graveolens* plant. It is commonly incorporated into dietary supplements as a natural flavoring agent and for its aromatic properties. Dill is frequently used in products marketed for gut health, urinary and kidney support, and women’s health. Its inclusion in formulations often aligns with consumer interest in plant-based ingredients and traditional herbal components. Dill extract may be found in capsules, tinctures, and blended botanical complexes within the supplement industry.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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