CDP Choline on the European supplement market
Most ingredient pages tell you what CDP Choline is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 36 CDP Choline products from 23 brands across the EU and US. 1 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Italy shows the heaviest advertising, while United Kingdom has the largest shelf. The median EU shelf price sits around —.
New CDP Choline ads launched per month on Meta — last 6 months.
How brands use CDP Choline, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 2 | 2 | — | — | — |
| United Kingdom | 19 | 13 | — | — | £35.48 |
| Italy | 3 | 2 | 7 | 1 | — |
| Spain | 2 | 1 | — | — | — |
| Romania | 8 | 3 | — | — | 199.00 RON |
| United States | 2 | 2 | — | — | — |
Who is on the shelf right now
Top brands by number of CDP Choline products, and the forms they use.
Regulatory & positioning
| Botanical source | CDP choline |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | brain health, energy |
No EFSA-authorized health claim exists for CDP Choline, yet brands market it for brain health, energy — the gap between claim and positioning is itself a competitive signal.
Where CDP Choline shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is CDP Choline?
CDP Choline (scientific name: CDP choline) is a water-soluble compound classified as a choline source. It is commonly used in dietary supplements formulated for brain health and cognitive function, as well as in products marketed for energy and mental focus. CDP Choline serves as a precursor to important phospholipids involved in cell membrane structure. It is typically included in nootropic blends, cognitive support formulas, and energy-enhancing supplements.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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