Blackcurrant on the European supplement market
Most ingredient pages tell you what Blackcurrant is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 479 Blackcurrant products from 182 brands across the EU and US. 21 brands advertise it on Meta right now, and new-ad activity cooled 31% in the last 30 days. Romania shows the heaviest advertising, while France has the largest shelf. The median EU shelf price sits around €24.
New Blackcurrant ads launched per month on Meta — last 6 months.
How brands use Blackcurrant, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Germany | 60 | 23 | 8 | 3 | €33.13 |
| United Kingdom | 26 | 17 | — | — | £25.47 |
| France | 125 | 28 | 6 | 4 | €17.90 |
| Italy | 65 | 31 | 8 | 6 | €19.60 |
| Spain | 54 | 24 | 4 | 2 | €23.39 |
| Romania | 89 | 29 | 12 | 2 | 55.00 RON |
| United States | 7 | 6 | — | — | $33.48 |
| Austria | 3 | 2 | — | — | — |
Who is on the shelf right now
Top brands by number of Blackcurrant products, and the forms they use.
Most-used forms
| Form | Products |
|---|---|
| Black currant | 187 |
| Coacăz negru (folium) | 65 |
| Coacăz negru (buds) | 18 |
| Blackcurrants | 16 |
| Ribes nigrum - nom commun : blackcurrant | 15 |
| Coacăz negru (fruit) | 15 |
Regulatory & positioning
| Botanical source | Ribes nigrum |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | weight loss, urinary kidney, immunity |
No EFSA-authorized health claim exists for Blackcurrant, yet brands market it for weight loss, urinary kidney, immunity — the gap between claim and positioning is itself a competitive signal.
Where Blackcurrant shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Blackcurrant?
Blackcurrant (Ribes nigrum) is a botanical extract derived from the berries of the blackcurrant plant. It is rich in polyphenols and anthocyanins, compounds often associated with antioxidant properties. Blackcurrant extract is commonly used in dietary supplements formulated for weight management, urinary and kidney health, and immune system support. Its inclusion in supplement blends is typically aimed at leveraging its plant-based phytochemical profile. Formulators may incorporate blackcurrant in capsules, powders, or functional beverages targeting consumers interested in natural ingredient options.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
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