Alcohol on the European supplement market
Most ingredient pages tell you what Alcohol is. This one shows how the European supplement market actually uses it — who sells it, who advertises it, and at what price.
RavenBI Market Intelligence · measured 25 Oct 2026 · observed, not estimated. Ad counts are active creatives in Meta's public Ad Library; product and price data come from public listings across the EU and US. Figures change weekly.
RavenBI tracks 28 Alcohol products from 11 brands across the EU and US. 0 brands advertise it on Meta right now, and new-ad activity held roughly steady in the last 30 days. Romania shows the heaviest advertising, while Romania has the largest shelf. The median EU shelf price sits around —.
How brands use Alcohol, market by market
Products and brands that sell it, active ads and brands that advertise it, and the median shelf price — per market.
| Market | Products | Brands selling | Active ads | Brands advertising | Median price |
|---|---|---|---|---|---|
| Romania | 26 | 10 | — | — | 45.02 RON |
| Poland | 2 | 1 | — | — | — |
Who is on the shelf right now
Top brands by number of Alcohol products, and the forms they use.
Regulatory & positioning
| Botanical source | Alcohol |
|---|---|
| Novel food status | — |
| EFSA authorized health claims | None authorized |
| Marketed categories (observed) | liver health, energy |
No EFSA-authorized health claim exists for Alcohol, yet brands market it for liver health, energy — the gap between claim and positioning is itself a competitive signal.
Where Alcohol shows up
Across the ad channels and marketplaces RavenBI tracks.
See the ads, listings and shops behind these numbers →
What is Alcohol?
Alcohol is a chemical compound classified as a solvent and preservative rather than a nutrient. It is commonly used as a carrier or extraction medium in the formulation of various supplements, particularly those containing botanical extracts. Alcohol is frequently found in products marketed for liver health and energy, where it serves primarily as a vehicle for active ingredients or as a component in tinctures and liquid formulations. Its presence can influence the solubility and stability of certain compounds within supplement products.
This overview was generated with AI from public information and RavenBI's classification. Informational only, not medical advice.
30,000+ ingredients tracked across the EU + US · Live competitor ads, prices and product claims · Spot under-served demand in each market before rivals do.
Start free trial — full access